This book provides comprehensive coverage of the core and most popular optional units of the BTEC National in Travel and Tourism Award, Certificate and Diploma. Published in full colour and written to cover the new specifications, BTEC National Travel and Tourism brings your studies to life with numerous illustrations, exercises, definition boxes, review questions and summaries. Each chapter contains practical activities that put theory into practice and generate data for use in assignments as well as sample case studies. Fifteen compulsory and optional units are covered in detail providing you with the knowledge you need to succeed in your BTEC National.

This book offers insights into important trends and future scenarios in the global tourism and travel industry. Besides the general topics (aviation and hospitality industry, destination management, marketing, and distribution management) it analyses current challenges and impacts resulting especially from developments in social media, corporate social responsibility and eco-mobility. Sustainability in the global tourism sector and particularly eco-mobility is one of the top themes to-be and therefore a focus of this book. Among the contributors to the book are well-known notabilities from institutions such as the UNWTO and top executives of various segments of the tourism and travel industry. The articles are based on presentations and panel discussions presented at the world?s largest tourism convention, the ITB Berlin Convention.

Tourism impacts on locations in many ways--socially, environmentally, culturally, and economically. This book examines some well established controversies in tourism and some newly emerging controversial aspects associated with tourism as an activity and a business. Controversies involving clashes between visitors and host communities, the rights and wrongs of ecotourism, the impacts of mega-events, the legitimacy of dark tourism, and the costs and benefits of medical and wildlife tourism are assessed. This book is an interesting and thought provoking work ideal for tourism students, researchers and academics.

This book presents many papers from all over the world that discuss the impact of tourism strategies, and you will find the opportunity to extend your vision in the light of such scientific discussion.