The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers "just don't understand our business." In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions.

In addition, you receive:
* Solid marketing insights delivered in a fun, breezy style by a top corporate consultant and seminar leader
* Expert tips on how to maximize the value and profitability of relationships with corporate clients and customers

In the most brutal and often most misunderstood sport in the world, becoming a champion takes more than just blood, sweat, and tears. Like Water follows middleweight Ultimate Fighter Anderson Silva as he prepares to crown his four-year run as the unbeaten king of the sport with a record 12th straight win in the UFC. With intimate access to Silva and his intense training, the surprising and inspiring man behind one of the greatest mixed martial artists of all time emerges.

The benefits of a Master of Business Administration (MBA) degree can be massive: fast-track career advancement, a big fat wage packet, the whole high-flying top-notch executive lifestyle. But studying for an MBA isn't something to decide to do lightly - it's a big investment to take a year or more out of your career path or commit endless week-ends to a part-time version, and for many the cost of either of these options is prohibitive. "Instant MBA" is the must-have guide to making the most of yourself and your career prospects, whether you're studying for an MBA or just out to improve your prospects while you work.

Plot: In the most brutal and often most misunderstood sport in the world, becoming a champion takes more than just blood, sweat, and tears. Like Water follows middleweight Ultimate Fighter Anderson Silva as he prepares to crown his four-year run as the unbeaten king of the sport with a record 12th straight win in the UFC. With intimate access to Silva and his intense training, the surprising and inspiring man behind one of the greatest mixed martial artists of all time emerges.

Bag the bargains and glam it up--go from frumpy to fabulous style without wounding your wallet!
Everyone knows a woman who turns heads with her captivating style. Her clothes fit her body perfectly, her use of color is compelling, her shoes are to die for, and her accessories make her whole outfit pop with panache. Is she a fashion-industry insider? A millionaire? If she's smart, chances are she's a value vixen who's learned which styles best fit her figure, how to navigate the sales rack, and how to put together a look that's fashionably fabulous.

Earn Big Business Profits on Facebook

Practical, specific, proven, and revenue-oriented!
Packed with real-world lessons you can use right now

Reach new and diverse customer groups and expand your market share
The standard approach to marketing is to look for as many people as possible who fit one core customer profile. How to Market to People Not Like You challenges this traditional thinking about core customer bases, giving you a new approach to expand your customer base and your business.