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Google Website Optimizer Essential Training with David Booth
Categories: Tutorials » Other Tutorials
Google Website Optimizer Essential Training with David Booth

Google Website Optimizer Essential Training with David Booth
Released: 2010 | English | WMV | 960?540 | AVC 953 Kbps | AAC 128 Kbps | 871 MB
Genre: eLearning

In Google Website Optimizer Essential Training, David Booth shows how to use Website Optimizer, Google’s free tool for conversion optimization. Conversion optimization, or landing page testing, is the process of experimenting with content and design alternatives, displaying them to visitors, and comparing the results, with the goal of improving site performance in regard to marketing, sales, or other conversion metrics.
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Google Website Optimizer Essential Training with David Booth

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